Monday, 2 January 2017

What is SEM/Search Engine Marketing?









Search Engine Marketing also known as paid search marketing in that form of online marketing where a person or entity  pays money to be seen online.


The money is paid to the search engines to advertise one's product or brand on the SERP(Search Engine Result Page) as well as on the partner websites.


These ads can range from text ads to video ads. But on search engines only text ads are allowed.



1 comment:

  1. Schema Creator
    Schemas provide users with an enhanced experience where they are presented with specific details about a particular company or organization on search engine results pages (SERPs). With this tool, you can customize how your results, including your reviews, operating hours, events, etc., will appear on Google and other search engines.
    You can also integrate the schema code easily – it’s as simple as copying and pasting. The tool also has a free WordPress plugin version.
    If you like this tool, there’s also a Scheme app which you can try for free for 14 days. There are multiple price structures depending on your current needs / business size.

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